In a world full of filters, unrealistic beauty standards, and limited sizing, it’s time we get real — especially when it comes to our daughters. Most swimwear brands design with a very narrow version of girlhood in mind: one that fits neatly into a size 10 and doesn’t leave room for the real chan...

Let’s get one thing straight: confidence doesn’t come from a clothing tag. It comes from feeling good in your skin — and in your swimsuit. But for too long, girls who wear extended sizes have been left out of the swimwear conversation. While brands rush to serve the same limited size range season...

As children grow, their bodies develop differently. For many girls, finding clothing that fits properly during the tween and early teen years can be challenging—especially when most girls outgrow the standard girls' section by age 11.   Many brands assume that girls fit neatly within a narrow siz...